Unique aroma, intense flavor, balanced body and just acidity: "The Perfect Cup".
Armour Coffee® is 100% organic; strict agriculture and sustainability practices are used to protect crops from highly damaging mycotoxin-generating fungi. This coffee is grown without the use of pesticides, chemicals or fertilizers, ensuring the well-being of pollinating species, the land, the forest, the farmers and the consumers.
Armour Coffee® is strictly harvested once the fruit is ripe, at 1250 meters above sea level in the region of Coatepec, Veracruz, where the volcanic soil is rich in nutrients. Arabica variety, grown only under the shade of different species of local plants. Natural resources are used carefully in every step of the process to ensure minimal impact on the environment.
Armour Coffee® is produced from grown to roast with the highest quality standards. Specialty Coffee is the result of the selection of the finest beans, roasted under strict conditions to achieve their best organoleptic notes.
It is our Protected Denomination of Origin, recognition of the quality of our coffee for its unique flavor, aroma, body and acidity that give it its' place of origin.
Finca Jocutla®, the sustainable farm where Armour Coffee® is produced, has been certified by the Coffee-Veracruz regulatory council as the first coffee with a Denomination of Origin, has also been certified as a Specialty Coffee grade SCAA (American Specialty Coffee Association) and has been recognized by international organizations specialized in the valuation of agricultural products and awarded several times in international competitions in Paris and London, from 2005 to date, which guarantees the quality of the coffee.
Armour Coffee® is an arabica coffee grown at 1250 meters above sea level, in a soil of volcanic origin, under quality standards and careful sustainability practices. Thanks to the micro-region where it is grown, you can appreciate the quality of its' unique aroma, intense flavor, balanced body and just acidity, resulting in "The Perfect Cup", which is why it has been recognized worldwide as "The Best Mexican Coffee in The World ”, under the name of the farm that produces it.
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